Fortifying & Color Retention Shampoo

Enriched with amino acid and linoleic acid, fortifying & color retention shampoo is a perfect fit for damaged hair with bifurcation.


It is also infused with citric acid to retain your hair color, assuring healthy and shiny hair all the time.

This product can only be purchased by members.


  • Anti-frizz protection
  • Elevate hydration level
  • Color retention

  • Hair repairment

How To Use

  • Step1

    Apply an adequate amount and gently massage onto damp hair.

  • Step2

    Rinse it thoroughly.

  • Step3

    Follow with the fortifying & color retention hair mask for better repair.

Ingredient Spotlight

  • Linoleic Acid

    Linoleic Acid

    Restore hair moisture and fortify hair to prevent breakage and bifurcation

  • Frankincense Essential Oil

    Frankincense Essential Oil

    Repair the damaged hair and recover the shine of the hair

  • Vitamin E

    Vitamin E

    Moisturize your scalp

  • Menthol


    Herbal based Antibacterial

Full Ingredient List

Aqua, Ammonium Lauryl Sulfate, Lauramidopropyl Betaine, Sodium Lauroyl Sarcosinate, Sodium Chloride, Citric Acid, Polyethylene Glycol Stearate, 1,3-Butylene Glycol, Cetearyl Alcohol, Cetyl Trimethyl Ammonium Chloride, Glycerin, Menthol, Oleth-12, Polyquaternium-10, Stearamidopropyl Dimethylamine, Amino Acid (Hydrolyzed Wheat Protein), Boswellia Carteri (Frankincense) Oil, Cetyl Ethylhexanoate, Citrus Aurantifolia (Lime) Oil, Citrus Aurantium Bergamia (Bergamot) Fruit Oil, Citrus Sinensis (Orange) Peel Oil Expressed, Linoleic Acid, Mentha Piperita (Peppermint) Oil, Paraffinum Liquidum, Pogostemon Cablin (Patchouli) Oil, Rosmarinus Officinalis (Rosemary) Leaf Oil, Vitamin E (α-Tocopherol) (0.1%)

  • No Artificial Fragrances

    A safe scalp care product for everyone.

  • pH 5.5 Mild acid Cleanser

    Close to your scalp pH. Maintain your scalp’s natural acidity to prevent fungi and bacteria.

  • Plant-powered

    Take care of scalp with an effective and mild herbal formula.

  • Amino acid surfactant

    Remove scalp buildups mildly and effectively.

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Frequently Asked Questions

  • Can I switch with other shampoos after coloring?

    We would suggest using color protection shampoo and hair products after the treatment for color retention. However, fortifying & color retention shampoo is also suitable for daily use, especially for damaged hair for intensive repair.

  • After shampooing, anything else recommended for hair repair?

    For damaged hair, it is essential to use rinse-off and leave-in products. Fortifying hair mask and hair oil would be something you want to go for shiny and strong hair.

  • My scalp gets sensitive and itchy after coloring, what can I do?

    juliArt cares about your scalp more than anything! Please consult your scalp therapist and see if there is any damage to the scalp. juliArt sensitive soothing shampoo and scalp restorer would be helpful to sooth and calm down the irritations.

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Color Retention Shampoo_juliArt
Fortifying & Color Retention Shampoo
Fortifying & Color Retention Shampoo